Scattered Clouds
clouds

18 April 2024

Amman

Thursday

71.6 F

22°

Home / Business

Ford puts new boss in European driver’s seat

09-11-2014 04:09 PM


Ammon News - AMMONNEWS - Ford Motor Co. has announced a new head of its European division in an attempt to jumpstart sales on the Continent that have flat-lined since 2010.

Jim Farley, 52, will replace Stephen Odell, 59, at the helm of the Germany-based operation, which also oversees Africa and the Middle East. Odell, who led the European arm for six years, will take over the seat vacated by Farley, as Ford’s global marketing chief.

Management reshuffle

It’s the biggest leadership shake-up since Mark Fields took over as CEO in July.

Ford is betting on Farley to lead its turnaround in Europe, driven by new product launches and cost-cutting measures, as the carmaker is battling with sputtering profits amid a sluggish economy. Despite slightly improving sales, Ford reported third-quarter losses of $439 million (354 million euros) last month.

The carmaker expects to end this year $1.2-billion in the red in Europe.
pad/hg (AP, dpa, Reuters)




No comments

Notice
All comments are reviewed and posted only if approved.
Ammon News reserves the right to delete any comment at any time, and for any reason, and will not publish any comment containing offense or deviating from the subject at hand, or to include the names of any personalities or to stir up sectarian, sectarian or racial strife, hoping to adhere to a high level of the comments as they express The extent of the progress and culture of Ammon News' visitors, noting that the comments are expressed only by the owners.
name : *
email
show email
comment : *
Verification code : Refresh
write code :